Making an Asset Out of Yourself for a Fantastic Finale, with Stephanie Hayes
YES, BRAND with Hersh Rephun
Welcome to the show where brands take center stage for your edification and entertainment. Known as “The MESSAGE Therapist™,” your host Hersh Rephun is a veteran advertising creative, publicist, and comedian.
Hersh Rephun
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Making an Asset Out of Yourself for a Fantastic Finale, with Stephanie Hayes

S2 E22 • Apr 21, 2023 • 24 mins

We're living longer, and retiring later (if at all), but that doesn't mean we're not evolving! More likely, we're figuring out what to do NEXT. Stephanie Hayes, host of the Real People, Real Business podcast, is the founder of the Entrepreneurial Offramp - a pathway for established business owners to move from revenue to wealth, and to plan an eventual exit from their business. Most business owners think an exit is only for Silicon-Valley startups, or venture-funded product companies, but in reality, they've actually created value already, and with a few tweaks, they can start leveraging that value and multiply it over time.

Key Points

  • When approaching a change in business or life, it's crucial to talk extensively about your plans to gain clarity, refine your message, and gauge reactions.
  • Building a business with an exit strategy in mind is a way for entrepreneurs, especially women nearing 50, to shift from revenue generation to wealth creation and prepare for a meaningful post-exit life.
  • Entrepreneurs should identify and cultivate various types of assets within their businesses, such as products, creative content, audience, subscriptions, partnerships, and intellectual property, to increase their company's value for a future sale or transition.

Find Stephanie:

www.stephaniehayes.biz

podcast.stephaniehayes.biz

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