Prof. Christian Farioli on the Rise and Role of the Chief Digital Officer
WHO'S YOUR CDO? Prof. Christian Farioli is a digital marketing pioneer. Since 2003, as a Lecturer for the Digital Marketing Institute, Informa and PwC, Christian has spoken at more than 130 international conferences, including GOOGLE, NASA and Davos, trained and advised more than 15000 executives in 4 continents, from Armani, Bayer, Jumeirah Burj Al Arab, Huawei, Saudi Aramco, and Ferrari, just to name a few. Additionally, Christian has worked with Oracle in Italy, Spain and Ireland. He now advises clients on Digital Marketing Strategy, Performance & Inbound Marketing and Web Analytics.
Key Points
- Digital marketing has transformed the marketing landscape by providing clear, measurable results, making it easier to demonstrate the effectiveness of campaigns.
- The role of the Chief Digital Officer (CDO) is crucial for driving digital transformation and innovation within organizations, often requiring a blend of technical and creative skills.
- Young professionals entering the business world should leverage their technical prowess and innovative ideas to demonstrate value through measurable outcomes, even if it means challenging traditional methods.
After 12 Awards, including Oracle Innovation Award, a Microsoft AI competition, and launching Digital Campaigns for major Banks, Events, Media, Telco, Hospitality, Real Estate, Healthcare and Pharma, his Digital Agency in Dubai has been elected Agency of the Future. His book become a best seller in just one month.
Connect with Prof. Farioli https://www.tiktok.com/@chrisfarioli https://instagram.com/chrisfarioli https://www.facebook.com/chrisfarioli https://www.linkedin.com/in/christianfarioli/ https://www.youtube.com/christianfarioli https://www.pinterest.com/christianfarioli
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Transcript
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